
International Women's Day 2020: How She Got There
Celebrate International Women's Day with us as we chat with women leaders and entrepreneurs to learn their story of how they got where they are today.
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Melbourne
Phoebe is the Founder of The BLOW and Co-founder of The Memo. After getting her start at Mecca and then in London with LVMH under the tutelage of Parfums Christian Dior, Phoebe knows beauty retail. She was responsible for driving Benefit Cosmetics expansion across Sephora in Southeast Asia, before heading back to Sydney as the Marketing Director for Benefit Cosmetics Australia. With a Commerce degree from the University of Melbourne and a career built on helping brands define their unique positioning and create impactful 360 degree marketing campaigns, Phoebe now uses her experience to grow the strong feminist message and point of view of her two brands. She is passionate about the power of community to lift women up to conquer their day with confidence.
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