GA + Facebook Present - Women in Tech: Female Founders
Featuring women founders in tech; we'll hear the stories of highly successful women from different fields within the industry.
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Patti Rogers is a 20-year marketing entrepreneur and is the founder and CEO of Rallyhood, a social-productivity platform that organizes, connects and engages communities. Patti witnessed the power of community in action with her own successful battle with breast cancer. The impact of support from her family and friends on her own health recovery inspired her to create a platform and mobile app that makes group organization easy.
By bringing all the social productivity functionality together in one tool, Rallyhood helps enterprises simplify how communities connect, collaborate and communicate with each other. Rallyhood supports the customer throughout their journey while capturing important data to give organizations better insights into their audience’s behavior. Rallyhood improves customer engagement, increases retention, builds loyalty, and provides demonstrable ROI.
Before founding Rallyhood, Patti was co-founder and president of The Olson Group, where she led the creative strategy for technology and financial services clients, including: IBM, Tivoli, DELL, Cigna Insurance and University of Texas System. She also helped many early-stage start-ups establish their brands and go-to-market campaigns. She grew the 30-person agency to an acquisition in 2002. Patti is on the Women@Austin Steering Committee, and has served in my volunteer leadership positions for organizations like: YMCA of Austin, State Theater, and St. Gabriel’s Catholic School.
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