Marketing
How to Save on Marketing as an Indie Beauty Brand
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Olamide Olowe
Co-Founder and CEO, Topicals
New York City
Olamide Olowe is a recent graduate of the University of California, Los Angeles where she was a pre-Med student and received a B.A. in Political Science with a concentration in Race, Ethnicity, and Politics and a minor in Entrepreneurship. In 2015, Olamide co-founded beauty brand, SheaGIRL, in partnership with SheaMoisture. Sundial Brands, parent company of SheaGIRL, was later acquired by Unilever in 2017. Currently, Olamide is the co-founder and CEO of Topicals, a skincare company transforming the way people feel about skin through effective products for eczema and hyperpigmentation. Olamide is passionate about harnessing the power of culture, technology, and science to improve the relationship between women of color and the beauty industry. She has received notable recognition from Harvard Business School, Google, the PAC12, and the UCLA Alumni Association
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