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    Nicole Pontes Photo

    Nicole Pontes

    Senior Strategist, BBMG

    San Francisco

    Nicole’s passion is helping brands solve challenges that lie at the intersection of sustainability and innovation. As a Senior Strategist at BBMG, she enjoys asking the big questions: How does your brand help society? Why would we need you after an apocalypse? How does your brand create a sense of community? In her 3 years with BBMG she has helped answer these questions for clients such as Rainforest Alliance, Planned Parenthood, PepsiCo, prAna, IKEA and Virgin.

    Prior to joining BBMG, Nicole worked at Havas Worldwide where she identified cultural trends to inform innovation pipelines, developed strategy for digital experiences and built narratives around sustainability accomplishments. Nicole earned her Masters in Sustainability Management from Columbia University and a BA in Communications from the University of Pennsylvania.

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