
Made in Singapore: Taking The Digital Plunge
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Singapore
As CEO & Managing Director X-Inc Pte Ltd, she oversees 5 companies - FoodXervices Inc Pte Ltd, Groxers Inc Pte Ltd , LogiXtics Inc Pte Ltd , PlotX Inc Pte Ltd & X Properties Pte Ltd under the group. Nichol is responsible for sales, marketing, customer service, human resource, finance, business development and everything in between.
She oversees more than 200 employees, 5000 customers, 5000 SKUS and an annual turnover of more than S$88million. She bought over the 80 year old family business and re-structured the company in May 2007. She has been involved in the food distribution business since 2002.
The biggest aspiration is to be the most influential foodservice player in Asia. With X INC’s new "home" XPACE (www.xpace.sg). These ideas will have a permanent place to come to fruition.
Prior to entering the business, she was a Marketing Executive of MediaCorp Radio where she was part of the team in charge of re-branding all the Mediacorp Radio stations.
Nichol graduated from NUS with a Bachelor of Arts & Social Sciences with Majors in Economics and Japanese Studies in 2000. Throughout her student life, she has been an active student leader. Progressing from the Head Prefect in her alma mata St Nicholas Girls School to be the President of Students’ Council in Catholic Junior College and finally the Vice President of the NUS Students’ Union in her final year in University .
As a continuity of her active social engagement , Nichol established The Food Bank Singapore in 2012, a Charity which re-distributes excess foods to more than 370 Non-Profit organisations, reaching out to more than 250,000 underprivileged. www.foodbank.sg. She is also the current President of ONE(Singapore), a charity whose mission is to Make Poverty History by raising awareness about poverty issues in Singapore. www.onesingapore.org
On a personal note, Nichol is currently married to her partner of 23years. She is a mother to 3 girls (7 yo, 5yo, 9mths) and 1 boy (4 yo).
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