Business
Build Brands Customers Love
If you're new to marketing or starting a new venture, this session will ground you in the fundamentals of how to leverage brand to build preference with your customers.
Morgan Zion O'Friel
Associate Creative Director, Razorfish
Seattle
Raised as a beach rat by a legendary, surfing-engineer and a horse-riding artist can make for a very contradicting anomaly of a human. As a lover of all experiences both tangible and intangible, in the emerald city of Seattle’s tech hub we find Associate Creative Director at Razorfish -- Morgan Zion.
With a background of cutting edge, digital technology agency life as a UX/UI Designer, Morgan found a true love for the experience and art of user centered design and brand evangelism. Operating as a consultant and an ideating, white-boarding whiz, she pursued every chance she could get at learning, expanding and challenging consumers, clients and colleges to understand her user and implement meaningful design.
Story telling through prototypes, research, visual comps, client calls and using lots of hand moments — she hopes to keep users at the forefront of every decision and design she ships.
Upcoming Courses
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