Monica Leas is a content strategist, journalist and digital executive with 15 years of experience creating and managing content of all kinds. She is passionate about developing fresh digital brands and great storytelling.
For the last two years, Monica led the bi-coastal digital content and social media teams for Current TV based in San Francisco, where she and her team launched 7 new digital platforms in less than two years.
Before moving to California, Monica spent 10 years in New York City, where she worked for NBC News. Monica started her career producing breaking news and documentaries with Dateline NBC and Tom Brokaw. After a stint reporting for the statewide newspaper in Little Rock, Arkansas, she returned to NBC, where she launched several digital products for the network, including theGrio.com, a leading African-American news platform, and NBC Learn, an online video destination for teachers and students.
Raised in Honolulu, Hawaii, Monica spent her undergraduate years at the University of Pennsylvania. She received her masters in journalism from Columbia University.
Content Strategy: How to Get Grassroots Growth
Tell real stories to people who matter: go ﬁnd your readers, not visa versa, value an enfranchised user base, post always, not sometimes.