
Archetype Media & GA present: The Art of Branded Content
In today's digital landscape, the lines between branded content, advertising and journalism are being increasingly blurred.
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Mitch Parker became the editor-in-chief of Acclaim in 2017 after just two years working on the title. In this role, he oversees all of the publication's content across print, digital, social, video, and native advertising. Through his work with Acclaim Mitch aims to explore contemporary culture from the perspective of the people experiencing it first-hand.
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