Storytelling & Collaboration: How Storytellers Bring Big Ideas to Life
Story is central to every successful brand, especially in today's digital-centric, media-heavy landscape.
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Michael Radparvar is the co-founder of Holstee, a lifestyle company helping conscious people to live a more meaningful life. Holstee’s journey began in 2009 with the viral popularity of their company Manifesto -- a call to arms around how Michael and his founders defined what it means to live a successful life.
The Holstee Manifesto was called the next "Just Do It" by The Washington Post, has been translated into 13 languages. Most recently, Michael and his team developed the Holstee membership inspired by the science of mindfulness, positive psychology, and ancient philosophy to explore how to put the Manifesto into action.
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