Mia McCarthy Photo

Mia McCarthy

Founder & CEO, Yummia

Sydney

Mia McCarthy is the founder and CEO of Yummia. Mia was motivated to develop a range of ready-to-go bircher muesli products after she noticed a gap in supermarket shelves, after trailing and testing the product on family and friends Mia took Yummia to local shops, cafe's and restaurants selling her muesli mix. From there Yummia has grown to now be stocked nationally in supermarkets across Australia and 2016 is the start of international export. Yummia has expanded of the initial bircher muesli mixes and is quickly becoming an identifiable breakfast brand. Mia passion is developing new products and innovation in the FMCG food markets.

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