Melissa Brookman is a brand and marketing strategist who partners with executives, small business owners and entrepreneurs to accomplish major business goals and objectives. Having spent over 10 years solving complex B2B and B2C marketing problems through a marriage of data and design, Melissa knows how to develop revenue-driving integrated marketing campaigns, award-winning websites and high-converting growth strategies.
Melissa believes there is always a brand story to be told from data and prioritizing the customer journey in marketing. When she’s not whiteboarding inbound funnels or creating impactful messaging, Melissa is passionate about educating entrepreneurs and young professionals on how to achieve results through marketing and branding. She is a proud graduate of Miami University in Oxford, OH.
In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.