
Fireside Chat with Matt Guenigault of Lego.
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Matt heads up content development and engagement in the LEGO Group’s Global Social Media & YouTube team. As well as having one of the longest job titles in the company, Matt leads a team of social planners, content creators and executors to support LEGO franchise activity and to inspire the world to learn and embrace creativity through play. Prior to LEGO, Matt lead BBC Worldwide’s global Community Management team - responsible for running social media channels and accounts for TV shows such as Doctor Who, Top Gear, Sherlock and BBC Earth. He likes piña coladas, and getting caught in the rain (providing he’s not wearing yet another pair of leaky shoes).
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