Mason Arnold

Founder, Cece's Veggie Co

Austin

Mason Arnold is a serial entrepreneur with sustainability always at the core. After founding EarthAction Landscaping, an environmentally-responsible lawn care company which grew for two years and sold, Arnold moved into organics and food and founded Greenling.com, the first and largest Local/Organic grocery delivery service in Texas serving all major metros, which sold in 2015. His current venture, Cece’s® Veggie Co., disrupted the produce department by pioneering the first pre-packaged, USDA certified Organic spiralized vegetables. Founded in 2015, Cece’s innovative fresh-cut veggie products have been recognized with awards from the leading trade associations in the produce industry, the United Fresh Produce Association and Produce Marketing Association.

A longtime Organic agriculture activist, he drafted legislation and created the Organic Advisory Board to the Texas Department of Agriculture and formed the Organic Association of Texas, a legislative action and lobbying group for the Organic agriculture industry in Texas. He is an avid mentor and has served on numerous non-profit boards, including the Sustainable Food Center. Mason was honored with the United FreshMKT Achievement Award in 2018 for outstanding achievement and innovation in the marketing and merchandising of fresh produce, and was crowned 'Eco Leader of the Year' by the Austin Business Journal in 2010.