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Luke Grana

Founder & CEO, Grana

Hong Kong

Born and raised in Sydney, Luke Grana is the Founder and CEO of Grana, an e-commerce brand selling luxury-quality timeless essentials at guilt free prices. 

An entrepreneur with a passion for new retail experiences, in the past Luke started and sold five business in industries as diverse as F&B, online education, and electric vehicle infrastructure before he founded Grana in October 2013. To cut his teeth in the fashion world, Luke "interned" on the sales floors of FCUK and Zara before moving permanently to Hong Kong in November 2013 to take advantage of Hong Kong’s logistics strength. Within the first 3 weeks of launching he sold out of his first batch of 2,000 Peruvian Pima Cotton t-shirts and since then Grana has been achieving sales growth of over 100% month-on-month and has raised over US$2.5 million in venture capital. 

Luke is inspired by risk-takers and innovators of all kinds, and is passionate about creating new efficient business models that can deliver high quality products at lower price points than bricks and mortar competitors.

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