Liana Burtsava, MBA Photo

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Liana Burtsava, MBA

Founder of Connected MBA | Lecturer at INSEAD | Executive Coach

Liana Burtsava is a renowned international personal branding expert and executive coach whose resume also includes startup founder, marketing executive, and INSEAD MBA lecturer. Her career trajectory has spanned 10 countries, 9 languages, and top organizations such as McKinsey & Company, Philips, Zara, and notable Silicon Valley startups.

With 20 years of marketing, consulting, and coaching experience that’s taken her from Silicon Valley to Singapore, Liana utilizes her expertise in psychology and marketing to strategize authentic personal branding for executives that set them apart from the crowd.

Liana is also the creator of Connected MBA, an educational program that empowers business leaders to make a bigger impact using proven tools from marketing, psychology, and neuroscience. Previously Liana founded Trendy Lime, a social club and experiential marketing agency where she joined forces with top fashion brands and worked with tech companies to elevate their aesthetic.

Liana was educated at INSEAD (MBA), Harvard (Executive Coaching), and American University in Bulgaria (Business Administration & Fine Arts). She is a founder of the Women in Business Club chapter and an Entrepreneur in Residence at INSEAD.

Previously (5):

[WEBINAR] How She Got There

[WEBINAR] How She Got There

We welcome leading business women in Houston for an evening of discussion on their journey to becoming successful in tech.

3 Times

Career Wednesday:  Executive Presence - Making Your Personal Brand Work for You

Career Wednesday: Executive Presence - Making Your Personal Brand Work for You

Like it or not, everything you say and do shapes your personal brand. Is your personal brand telling the right story?

Design Buddies + General Assembly: From Burnout to Career Boom

Design Buddies + General Assembly: From Burnout to Career Boom

Join us and wellness/industry expert on how you can learn to produce more work and stress less!

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

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