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Lawrence So

Senior Experience Architect - User Experience Design Consultant, Social Ape, Previously Vodafone Hutchison Australia, Different

Sydney

Lawrence brings over 15 years of industry user experience design knowledge to General Assembly. He started life as a gamer, designing interfaces for the Playstation and Gameboy. When the internet exploded, he moved into UX to design websites for dial-up modems. His background in computer science, visual design and psychology gave him the generalist skills to move between agency, corporate and startup worlds. Along the way he has picked up skills in user research and testing, prototyping, responsive design, service design, design thinking, lean and agile development and more. His previous roles include work for the ABC, Vodafone, Virgin, ING direct, CommBank, Coca Cola, British Airways and Electronic Arts.

Originally from London, Lawrence is now focused on designing apps for mobile and tablet and enjoying the weather!

Previously (3):

User Experience Design

User Experience Design

In this course, students learn to build wireframes, implement best practices for common design patterns and analyze business goals from a user perspective.

2 Times

Get Started in User Experience Design: A Free Lunch Time Class

Get Started in User Experience Design: A Free Lunch Time Class

Learn UX design basics. This class aims to give a simple and practical introduction to what User Experience design is by explaining the core concepts.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More