
Shape Up: How Tech is Changing Fitness
Emerging technologies are changing the way we fuel, dress and train ourselves to be fit and are paving the way for new business ideas, challenges, and trends.
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With a background in digital marketing, Josh focused on marketing management and strategic solutions. After driving growth via full-funnel media campaigns across multiple businesses, from insurance to sports, he wanted to focus on something he was more passionate about - Health and Fitness.
As fitness has continued to evolve at a high speed, using technology as its driver, District Technologies was formed. Josh took over as Head of Marketing with a positive and energetic mindset, focused on expanding the business globally. District focuses on motivating people to be active through exploration and engaging virtual experiences. This is done through a number of apps, including the District app and other white-label apps developed for events such as the Virtual Melbourne Marathon, The Color Run, Walking Stars, and more.
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