Business
AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Jon Burk
Director Content Marketing and Digital Strategy, Al Roker Entertainment/Roker Media
Los Angeles
Jon Burk is the Director Content Marketing and Digital Strategy for Al Roker Entertainment/Roker Media. Jon joined Al Roker’s production team in 2012 adding the digital and social broadcasting elements to the slate of unscripted TV programs and branded content produced by Al Roker Entertainment. Jon was also a guiding force in the development of Roker Media, specializing in live streaming programming for a variety of social broadcasting platforms. Jon advises on programming and creative partnerships that utilize technology, data, and social-based platforms that continue to put Al Roker Entertainment and Roker Media at the forefront of content creation and broadcast. Based in Los Angeles, Jon also manages Al Roker’s personal online content and social media profiles, as well as marketing for Al’s charitable interests and side projects. Jon is an accomplished marketer, with over 20 years in the music industry, directing marketing strategies and global teams at Capitol Records, EMI Music, BMG, and independent music labels and distributors. Follow Jon on Twitter: @MrJonBurk and Instagram: @JonMBurk
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