Marketing
Peer Pressure: Influencer Marketing 101
An in-depth look at the history, evolution and current state of influencer marketing that will help you build marketing strategies, vet potential influencers, or become one.
John Holdridge
VP of Brand Strategy, FullScreen
Atlanta
John Holdridge serves as vice president of Channel Plus at Fullscreen. A digital media veteran with 10 years of web, social, and video experience, he oversees the team that executes strategy and growth for the YouTube channels of Fortune 500 brand and media clients such as NBC, Turner Entertainment, 20th Century Fox, and GE. Prior to Fullscreen, he worked at Universal Music Group and Village Roadshow pictures.
Upcoming Courses
Previously (1)
Want to teach at ga?
Join our global community of instructors and help shape the next generation of industry leaders — while moving your own career forward with proven subject matter expertise, leadership experience, and public speaking skills. Teach online or on campus, full-time or part-time.
Learn More