Jodi Phillips

Vice President of Insights, Paid Media and Digital Strategy, MSLGROUP

Atlanta

Jodi is the Vice President of Insights, Paid Media and Digital Strategy at MSLGROUP and has contributed to the digital strategy for a number of brands including Merial, Comcast, Purina, Marine Corps and The Home Depot. Jodi’s expertise lies in paid media, data insights and influencer relations. To further the reach and engagement of her client’s marketing efforts, she works to capitalize on the insights derived from audience and performance data to inform strategic planning and execution. With an understanding that content and distribution increases brand relevance, she works to create an "always on" data-driven foundation for whom, when, how and where it matters.