Joanna Waterfall

Founder, Yellow Co.

Los Angeles

Joanna Waterfall is the Founder of Yellow Co., an organization that exists to empower creative women to become agents of good. With a degree in graphic design and digital media and a background in branding, Joanna believes that creativity, business, and social impact should go hand in hand. She has been featured in publications such as The Huffington Post, LA Lady Magazine, Bossladies Magazine, and others. She is motivated by the belief that women can change the world through stepping out of fear and into what makes them come alive.