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    Jo Poon

    Co-Founder, BaoBae.com

    Hong Kong

    Jo Poon is a mother of two and co-founder of BaoBae.com. Born and raised in Sydney, Jo graduated from the University of New South Wales and began her career in finance, holding positions at State Street, JP Morgan and Citibank. Prior to BaoBae, Jo spent almost a decade with DFS, specializing in merchandising gifts and beauty products. Jo is also co-founder of MISSBAOBAE.com, an online beauty platform based in Hong Kong and Korea offering a curated selection of innovative skincare and cosmetics sourced from around the globe.

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