Shape Shifting Social: Stay Ahead of the Instagram Curve Like an Influencer
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Austin
With the belief that effortless, everyday style should be accessible to all, wardrobe stylist Jen Pinkston channeled her love of fashion and enthusiasm for design into the lifestyle site, TheEffortlessChic.com. Today the site is a repeat destination for readers worldwide looking for Jen’s laid back and effortless take on style. The daily publication features countless style ideas, interior before-and-afters, and constant tips and tricks for adding style and function into your every day. While their team continues to expand in Austin and beyond, the core mission of relatable, attainable style will always remain the same. Prior to TheEffortlessChic.com, Jen was a stylist on The Ellen DeGeneres Show from 2007-2011 before founding her own business and going on to style personalities including the likes of Kristen Wiig, Chris Pratt, Susan Sarandon, Chrissy Teigen, Portia de Rossi, and for major international brands including Gap, Levi’s, Fiat, Verizon, Ritz-Carlton, Ban.do and more.
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