Millennials: Engaging The Next Generation of News Consumers
What do Millennials expect from News? How can media companies think about new ways of creating and delivering content?
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James Allen
Vice President Communications and Strategy, Mic
New York City
As Vice President of Communications and Strategy at Mic, a leading news and media company for young people, Allen oversees all aspects of the company's brand. Each month, more than 22 million readers rely on Mic’s unique sensibility to stay informed and make sense of the world.
Before joining Mic, Allen served as director of communications and chief spokesman for now-Senator Cory Booker. Overseeing a staff of six employees in Newark City Hall, he played a key role in helping Booker successfully balance his responsibilities as mayor of Newark with the demands of a high-profile U.S. Senate campaign.
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