
Marketing Week | Break Into Digital Marketing: Transform Your Career
This is a series of panel sessions to hear from industry experts on current digital marketing trends and how to break into it as a career.
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Singapore
Gerald is the co-founder of Geek Culture, Singapore's biggest pop culture media site covering video games, tech, toys, and movies. Mixing his passion for gaming and digital media, he took the opportunity to start the site some eight years ago with friends and continues to grow and connect with a like-minded community of over 200,000 today.
He was most recently the Social Media Director at HBO, and possesses over ten years of digital marketing, content creation, and business development experience, working across a variety of companies including WarnerMedia, YouTube, and Mothership.
He is an active practitioner in social media since 2009 achieving a string of viral content hits across all the companies he's worked at. Through social media, he's been able to expand his efforts into the cross-section of PR, digital marketing to deliver the apex of all forms of marketing efforts: a converted customer.
He has a degree in English Language and Communications from Singapore University of Social Sciences. When not plugged in, he can be found playing board games or trying to figure out a space to place his newly built LEGO set.
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