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Genna Franconi

VP, Director of Content Strategy & Social Media, 22squared


Genna has ten years of social and digital marketing experience and oversees 22squared's earned and emerging media offerings for their clients in the retail, QSR, auto and travel segments. She helps her clients navigate the changing landscape of social, providing strategic counsel across platforms, audience insights, content strategy and influencer marketing campaigns that maximize investment. In addition to her 22squared clients, Genna's experience includes Mattel, Diageo, Pepperidge Farm and Delta Air Lines.

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