Marketing
How to Engage with Gen Z in 2020
Join the experts at Year 13 to discover what the youth of Australia are interested in today.
3 Times
Ellese Ferdinands
Social Media Specialist, PhD, Casual Lecturer and Unit of Study Coordinator, Marketing Tutor, Content Creator, University of Sydney
Sydney
Ellese Ferdinands is passionate about the digital space and the emerging impacts, particularly among youth. Having recently completed her PHD in business at The University of Sydney, her research focused on social media marketing particularly the increasing role of social media influencers and their intersection with brands. Alongside her research, Ellese lectures and tutors Marketing at USyd, as well as engaging in content creation and freelance consulting work in the social media space.
Upcoming Courses
Previously (3)
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