Digital analytics can help you decide on the best course of action for your business. I help companies plan and implement their analytics strategy, enabling them to use data to improve.
I help companies implement analytics systems in ways that solve tough challenges. For example, linking click-stream data to CRM data, or tracking phone calls within Google Analytics. I've worked with Google Analytics for over 12 years, but I also consult on other analytics such as MixPanel, Snowplow, Kissmetrics, Calltracks, Clicktale and more.
In my spare time I'm an amateur magician and can often be found with a deck of cards in my pocket.
Getting Started with Google Tag Manager
This workshop will take you through a step-by-step process of launching Google Tag Manager and implementing the most commonly used Google analytics tracking tags.
Intro to Google Analytics Bootcamp
Google Analytics is the most commonly used web analytics tool today. This bootcamp will introduce you to the breadth of insight available through web analytics.