As an alumnus of the NUS Overseas College, Dixon spent a year working in Silicon Valley and read entrepreneurship at Stanford University. It was there that Dixon and his friends came up with the concept of Burpple to help people find good places to eat – after they had a craving for “kopi siew dai” and “roti prata” and did not know where they could go.
Dixon drives the company’s vision, strategy and growth as it builds a world where hospitality starts and ends online, with a mission to bring enjoyment to both people and businesses.
In his day-to-day management of Burpple, Dixon prioritises the team before product and business. He believes that team fulfilment is the key to consistent success and is a strong proponent in one-on-one coffee sessions, learning from wins and losses, and building a culture of being genuinely thoughtful about the work we produce and the people we impact.
Under Dixon’s leadership, Burpple stands at the forefront of the connection economy, and has grown to over 5.5 million users and 3 million reviews in 2016. When he’s not looking for the best grub to eat, Dixon is also deeply passionate about conversations like “How we work”, UX design and architecture.
[Food for Thought] GA x Singapore Food Festival: The Future of Food
Join Singapore Food Festival and General Assembly for a panel discussion exploring the future of the food industry as it intersects with technology and changing consumer behaviour.