Debbie Bates-Schrott

Founder & CEO, Beyond Definition

Washington, D.C.

Debbie Bates-Schrott, Founder and CEO of Beyond Definition, has 25+ years of experience in branding, print, digital, and marketing strategies. Her visionary perspective on cutting edge brand experience initiatives positions the Beyond Definition team as growing thought leaders in the media landscape. Debbie founded Beyond Definition—a WBENC and WOSB certified agency—in 2003, and has successfully guided the agency’s progressive drive in the visual and experiential marketing spheres. Debbie’s active role in the marketing community along with her engagement in partnerships has helped acquire and lead customers through transformations, including ExxonMobil, Architect of the Capitol, American University, the United States Marine Corps and the American Society of Mechanical Engineers. Her entrepreneurial spirit has positioned Beyond Definition as an industry-leading branding and marketing agency that has been recognized with more than 160 awards. Debbie has also been recognized with the prestigious FOLIO: Top Women in Media award for her achievements as a leader.