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Dani is the Founder of This Outfit Does Not Exist; an agency bringing Digital Fashion to life.
Drawing on her past experience in blockchain, sustainability, fashion and corporate innovation Dani founded This Outfit Does Not Exist to facilitate the fashion industry's transition towards digital models of creation and consumption.
This Outfit Does Not Exist is built on three pillars: integration, explanation and exhibition. It works to optimize Digital Fashion in business; publishes thought-leadership on Digital Fashion's impacts; and showcases Digital Fashion's aesthetic potential.
The work of This Outfit Does Not Exist has been featured by global players such as Bloomberg, Parsons, Nikkei and Maze.
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