Daniella leads Plum’s communications and branding strategy, along with cultivating their social community. Working in the fashion and beauty world before moving to fintech with a solid background in branding, communications and community. Previously Sales and Marketing Manager of premium beauty brand MoYou London where she developed a following of over 230k and secured major trade coverage. Graduating from the London College of Fashion and secured the coveted Chartered Management Institutes award for her research on Strategic Luxury Brand Image.
How To Build Your Trusted Community
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