Marketing
A Day In The Life Of A Food Influencer
Find out how our loved Melbourne food bloggers have turned their passion of food into a career.
Daniele Wilton
Managing Director and Co-Founder, Smudge Publishing
Melbourne
At just 29 years old, Daniele is proud to be the Managing Director and Co-Founder of Smudge Publishing, a boutique publishing company based in Melbourne.
In a little over seven years, Smudge Publishing has produced 28 culinary-travel titles, and been awarded several international publishing awards. In 2015 they launched their online directory, Smudge Eats, which has quickly developed a loyal following of food-lovers across Australia.
Daniele is a passionate and dedicated leader of a team of 8 and striving to create an environment in which every team member can grow and thrive. She hopes to foster a family of talented editors, writers, designers and digital gurus.
She is also honoured to participate in radio interviews once a month for the International Federation of Travel Writers Association. Daniele believes, in both life and in business, in living every day to the fullest, and embracing every opportunity she is given. It hasn’t let her down yet.
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