Dan Abel

Director of Marketing, Reverb

Chicago

Dan Abel is director of global marketing at Reverb.com, the online marketplace for buying and selling music gear, and Reverb LP, the online marketplace for records and other physical music. As the driver of the company’s overall marketing and brand strategy, Abel leads a team of more than twenty-five creative and marketing professionals across video, social media, email, search, advertising, merchandising, PR, and more.

Prior to joining Reverb.com, Abel served as YouTube’s Content Partnerships Manager, supporting the growth of the platform’s robust music offerings and ensuring YouTube’s ongoing value for artists and the broader music community. Abel joined YouTube as the Creative Strategy Marketing Manager, helping to lead the company’s editorial team and creative agencies, after spending two years in music marketing at leading entertainment and sports agency Creative Artists Agency.

Abel received a BBA in Marketing from the University of Wisconsin-Madison School of Business. He recently moved from New York City to Chicago, where he lives with his wife and daughter.