As Executive Vice President of Twentieth Century Fox's newly-created Franchise Management division, Cristina Mancini is responsible for shepherding the group's catalogue of feature film franchises across their entire life cycles, ultimately creating communities or "fandoms" out of audiences to drive the engagement and value of the overall property.
In her prior role as Senior Vice President of Worldwide Marketing, Mancini was the primary architect of marketing strategy for all international content, sales, markets, and key publicity events. Her work with festivals, international broadcasters, domestic television production groups and the division's own sales offices played an instrumental role in developing global audiences.
Women & Girls in Tech: The Future of Work
Join us as girls & women from local high schools & colleges and global media & technology companies come together for a day of inspiring discussions with women in technology.