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Cindy Yen

Brand Strategist, fluid

Hong Kong

Cindy Yen is a brand strategist, business designer, and data experimenter. As an Insights Strategist at fluid Insight-Driven Creative, a brand-led creative innovation consultancy, Cindy has worked with clients across Asia to deploy powerful brand and digital strategy as vehicles to reach business goals. Prior to fluid, as a Capital Structure Analyst at Bloomberg, Cindy synthesized data analytics, product design, and financial analysis to deliver intuitive market intelligence through Bloomberg Professional Services.

Cindy holds a B.A. in Public Finance from National Chengchi University and was a Research Fellow in Creative Strategy at Harvard University. Cindy is also actively involved in the startup scenes in Taipei and Hong Kong – representing Young Entrepreneurs of the Future (Taipei) and winning Best Mobile App at Startup Weekend (Hong Kong).

Previously (2):

Digital Marketing

Digital Marketing

In this 10-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.

Digital Insights: Analytics Driven Social Strategy - A Free Lunchtime Class

Digital Insights: Analytics Driven Social Strategy - A Free Lunchtime Class

Learn how to obtain customer insight and tap into the right channels for your brand campaigns

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

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