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Cassie Robinson Photo

Cassie Robinson

Director, The Point People

London

Cassie specialises in strategic design, open innovation and networks, and likes to bring profile and ambition to things she believes in. A decade ago Cassie had gained a 1st Class degree in fashion, was working at Marie Claire magazine in New York, and then co-founded her own design enterprise for which she was awarded by Nesta in 2004 as a Creative Pioneer. In the last 9 years she turned her design practice toward social design instead and gained an MSc in Applied Positive Psychology specialising in collective efficacy, strengths based approaches and behaviour change. Alongside working on a range of projects for clients such as Government Digital Service where she currently works 3 days a week, Ravensbourne (she was the producer of www.wearablefutures.co), Nominet Trust, Nesta, 100% Open and Hub Westminster, she sits on the Board of Snook and the Advisory Board for Social Spaces, and produces her own projects too.

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