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    Boyd De Groot

    Senior User Experience Designer and Strategist, Niblick

    Singapore

    Boyd is an User Experience (UX) designer and strategist with over 25 years of industry experience. He is a conceptual thinker with a passion for the details and pragmatics.

    He has worked in many multidisciplinary design and development teams for internationally renowned clients such as Nokia, TomTom, KLM and Singtel; for the web, mobile and desktop channel.

    Helping clients solve complex UX design problems to meet business objectives is what inspires Boyd the most. His strength lies in the ‘fuzzy front end’ of the design process, and subsequently taking concepts to delivery.

    Next to his project work Boyd also likes to share his experience and knowledge as speaker, trainer and teacher. He is a part-time teacher and trainer UX design at The Hague University and at the UX Academy in The Netherlands.

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