Bec McHenry

Director, Pop Union, ProjectorRoom

Melbourne

Starting her own business at the age of 21, Bec is used to flying solo. She started The Projection Room because she wanted to help people achieve their projections for a better world. As Australia’s second Certified B Corporation, The Projection Room is a dynamic, conscious project management company committed to redefining success in business.

Through various projects, Bec has been working with 'pop up' concepts since day one. A prime example is found in her work with Policy Booth – an engagement agency / social enterprise that uses a powerful combination of pop up and digital platforms to consult communities on

behalf of local governments.

Through such projects and work, Bec begun to see beyond the ‘trend’ of pop up to recognise an emerging ‘industry’. Pop ups were literally popping up everywhere! This realisation lead Bec to start yet another business - Pop Union, which is the destination for all things pop up, the world's first short term real estate agency, and hopefully another Australian B Corporation...