Coding
From Digital to Real World: Creating Experiences with Interactive Tech
Meet the experts who bridge the digital world and the real world through innovative technologies.
Barry Whyte
Founder, Veero
London
Ever since he was given a Nintendo Virtual Boy in the late 1990s, Barry has been obsessed with Virtual Reality.
Inspired by the endless stream of people coming to his apartment to play around on his HTC Vive, he founded Veero, which operates pop-up VR film events focusing on immersive independent cinema. Veero’s events give both corporate and consumer audiences a taster of immersive film.
Prior to Veero, Barry was a furtive entrepreneur in the corporate world, firstly in advertising at Ogilvy & Mather then in consulting at Bain & Company.
In 2013 he joined Decoded as COO in early 2013, leading growth from 7 people in a cupboard to a global team of over 100 in three years. Barry is also a co-founder of Series Q, a non-profit with a mission to empower LGBT entrepreneurs. He speaks at conferences, including Cannes Lions and SXSW.
Barry holds an MBA from Columbia Business School and makes seriously good homemade soup.
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