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Barbara Brooks

Founder & CEO, SecondAct|Women

Denver

Barbara Brooks (55) is the founder and CEO of SecondActWomen, an AgeTech company for middlescent business owners and career women. Together with business partner Guadalupe Hirt (48), the membership company delivers high-level development programs, tools, and support spurring the small businesses, careers, and big ideas of women 40 & 50+ to advance women in their second acts.

Prior to SecondActWomen, she was an award-winning marketing and public relations specialist in the shopping center industry for Fashion Show Mall in Las Vegas, Park Meadows Retail Resort in Denver, Sundance Square downtown entertainment district in Fort Worth, and others. For a bit, she also had a successful career in broadcast sales and business development for IHeart Radio, CBS Radio, and Gannett.

Barbara and her business partner Guadalupe Hirt have been featured in Forbes, The Denver Post, MarketWatch, and Next Avenue and have presented at Denver Startup Week three times, General Assembly, SXSW 20, and Microsoft Denver HQ. Barbara is the mom of 4-lb. pup Riley B, graduated from Colorado State University, and bleeds green and gold.

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