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Alicia Rose Wallace

Director of Enterprise Initiatives, AARP

Washington, D.C.

Alicia Rose Wallace is a marketing strategist for AARP, one of the world’s largest non-profit organizations. After spending several years as a

management consultant and public health interventionist, she’s become an expert at marketing strategy that results in postive behavior change.

On a daily basis, Alicia combines her background in marketing and public health to lead a cross-functional team of content curators, policy advocates, and communications strategists in an effort to shift the way the nation views aging- #Disrupt Aging.

Not shying away from the Millennial Mindset, Alicia always seeks to approach her work in new ways that reflect market trends and challenge the status quo.

Alicia earned a BBA in Marketing from the Howard University School of Business, and a Master’s in Public Health from University of Maryland School of Public Health. In her spare time she enjoys all things health and wellness, and attempting to re-create HGTV projects in her new home.

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