Alice Ann Wilson is the Chief Creative Officer of the Brand Studio at CAA-GBG, a global brand management group and joint venture between leading entertainment and sports agency Creative Artists Agency (CAA) and Global Brands, one of the world’s leading branding, apparel, and fashion product companies.
Wilson has developed and creative directed full national to global product platforms for CAA represented brand clients including CR7 for Cristiano Ronaldo, Marley Coffee, Marley Natural, Skinnygirl, Shaun White for Target, Fred Segal X CB2, and the recently launched Cheesecake Factory At Home product line. She also creatively leads many of the new brand IP originating from CAA such as Whosay and recently, Wiip. Prior to joining CAA, Wilson was the Design Director and West Coast Creative Director of SS+K, a strategic marketing, branding, and social media agency, where she developed many notable brand identities for clients such as New York’s American Museum of Natural History, CREDO Mobile, Time Warner Cable, Share Our
Strength, and Element for Starwood Hotels.
In 2004, Wilson developed the LIVESTRONG identity for the Lance Armstrong Foundation, creating the identity and leading the design touchpoints for the launch of the yellow band. In 2006, Wilson led the global identity refresh for Delta Airlines through design and brand experience innovation. She was also a brand architect and consultant on the youth campaign for Obama’s 2008 Vote for Change, the first political campaign to win Ad Age’s Marketer of the Year.
Technology & Branding Featuring CAA's Brand Studio
With the ever-growing digital landscape, brands have had to innovate and shift thinking to align. Alice Ann and Sandra Kang of Brand Studio CAA-GBG will sit down to discuss the cha