Attention Australia-based learners: level up your skill set and build confidence and capability to apply modern digital marketing strategies on the job. No matter your role or industry, our online Digital Marketing Short Course gives you the tools to drive growth with multichannel campaigns powered by data and customer insight.
Our Digital Marketing Short Course has evolved into Performance Marketing with AI—a modern curriculum designed to help you plan, execute, and optimize campaigns using today’s most powerful tools. Learn how to leverage AI for audience targeting, creative testing, and performance analysis while working across channels like paid search, social, and display. Build practical skills in campaign optimization, data-driven decision-making, and marketing automation—gaining the capabilities needed to drive measurable growth in a rapidly changing digital landscape. Performance marketing remains one of the most critical functions for organizations looking to efficiently acquire and retain customers.
Learn from the #1 global digital marketing course provider.
grads have picked GA to launch new tech careers or level up their skills.
countries across the globe have employers with GA grads on their teams.
years GA has been dedicated to transforming the careers and lives of our students.
Are you a marketer looking to grow your skill set and stay ahead in the digital age? Or an aspiring marketer looking to break into the field? Either way, you’re in the right place. Build the in-demand digital marketing skills you need to stand out and make an impact — in Australia and beyond.
The demand for marketers with digital marketing skills across Australia is on the rise, with projected growth for marketing and advertising professionals with digital skills at over 11%.
Statistics source: Australian Government, Labour Market Insights.
Learn from digital marketers who bring hands-on experience straight from the field to the classroom. Every GA instructor across the globe is committed to giving the personalised feedback and support you need to crush your goals every step of the way.
Check out all the ways we help make careers in tech accessible to all our Australia-based learners.
“Getting exposure and time with our instructor and classmates meant we could get to know other industries and how they approach marketing problems. This course gave me the confidence in my decision to move into marketing.”
GA grad, Digital Marketing Short Course
Explore your options in Australia with a free class. Or try your hand at one of our workshops.
Technology and digital media have evolved over the last decade and completely changed the way that people communicate, discover, and consume products. With more than three billion people on social media and e-commerce sales topping $4.5 trillion, every business — in Sydney, across Australia, and beyond — is embracing digital marketing to tap into new audiences, boost brand engagement, and drive bottom-line growth.
Digital markers are playing a critical role across organisations and industries in Australia and around the world, and investing in a future-proof digital marketing skill set can help you advance in your current role or explore a complete career change in a rapidly growing field. McKinley Marketing Partners’ annual trends reportshows that 61% of companies surveyed plan to add digital marketers to their teams. And when it comes to digital marketing job growth in Australia, Australian government researchshows that projected growth for marketing and advertising professionals with digital skills at over 11%.
Yes! When you pass this online Digital Marketing Short Course, you’ll receive a signed certificate of completion. Thousands of GA alumni use their course certificate to demonstrate skills to potential employers — including our hiring partners — along with their LinkedIn networks. GA’s digital marketing course is well-regarded by many top employers in Sydney, across Australia, and beyond, who contribute to our curriculum and partner with us to train their own teams.
Our online Digital Marketing Short Course is our best entry-level course for Australia-based junior marketers and others exploring a career that bridges business and tech. You’ll find a diverse range of students from across the globe in the classroom, including:
Ultimately, this program attracts a community of eager global learners who have an interest in running smart, customer-focused digital marketing campaigns backed by strategy and data.
This is a beginner-friendly online digital marketing program with no prerequisites, although many students are familiar with basic marketing concepts and have worked on marketing campaigns. Whether you’re brand new to the marketing field or you’re looking to get more from existing marketing campaigns, our digital marketing curriculum will enable you to explore the full suite of modern digital marketing tools and put them to work for you, your company, and your career.
Our Admissions teamcan discuss your background and learning goals to advise if this online Digital Marketing Short Course is a good fit for you.
Here are just some of the benefits you can expect as a GA Australia student:
This online digital marketing course is our best entry-level course for Australia-based professionals wanting to develop digital marketing skills that can be applied in a wide range of business contexts.
Some online Digital Marketing Short Course graduates have gone on to enrol in one of our tech bootcampsto learn more targeted skills to bridge the gap between business and tech — from data analytics and data science, to coding and UX design.
For your final project, you’ll work on a real-world digital marketing problem, crafting an end-to-end marketing campaign plan across multiple channels. You’ll set objectives and KPIs, engage with customer research and storytelling, lay out tactics and a creative brief, and harness data to optimise your campaign. You’ll also deliver a final presentation which can serve as a campaign case study for stakeholders, future employers, or your portfolio. We encourage you to tackle a marketing challenge that’s related to your work or a passion project you’ve been meaning to carve out time for. Throughout the online digital marketing course, you’ll also complete a number of smaller projects designed to reinforce what you’ve learned in each unit.
Yes. All of our short courses are designed for busy professionals with full-time work commitments. Depending on your location, classes meet twice per week or all day on Saturday. If you’re able to dedicate a full week to learning, we also have a full-time, accelerated one-week option. You’ll be expected to spend time working on homework and projects outside of class each week, but the workload is designed to be manageable with a full-time job. If you need to miss a session or two, we offer resources to help you catch up. We recommend you discuss any planned absences with your instructor.
Our Admissions teamis here to help and can advise whether this online Digital Marketing Short Course is right for you and your learning goals. You can also:
*Course modality options vary by location, pending market availability. Please contact our Admissions teamto discuss what version is available in your location.
Students must be 18 years or older. Discount eligible for legal residents of the US, UK, Europe and Singapore. The following discounts are available: USA: Discount amount of $1756 off of $4,500 short courses. UK/EU: £/€326 off a £/€2,800 short course or £/€526 off of a £/€3000 short course. Singapore: $326 off of a $3,000 short course or $526 off of a $5,000 short course. Australia: 450 off a 4500 AUD short course. New York residents or students attending live at the NYC campus are not eligible for any discounts on tuition. The discount is not available for those already enrolled in a short course, and cannot be applied retroactively. Prospective students must complete their application and admissions interview by December 31st, 2025 to be eligible for the discount. Prospective students must start their short course by March 31st, 2026 to be eligible for the discount.