How Data Is Revolutionizing Basketball: Q&A with Ballstar Co-Founder Vaughn Caldon


Basketball has always had an incredibly passionate fanbase, fueled by the exciting and fast pace of gameplay and high-scoring matches. Some of the most famous athletes globally are professional basketball players, like LeBron James and Stephen Curry. Today, the NBA is broadcast in over 200 countries. 

As basketball has grown into a global phenomenon, technology has played a key role in taking the sport to new levels. Data analytics has transformed everything from how the sport is played and coached, to how fans engage with games and athletes. From tracking players’ performance to predicting game outcomes, data has become an indispensable tool for athletes and fans at every level. 

This surge of data in the industry has created unique opportunities for data scientists and data analysts who have a passion for both numbers and sports, as well as for UX designers and software engineers who bring this data to life via fan engagement apps and websites. 

To learn more about what’s behind this data-driven revolution in sports and the career opportunities it’s unlocked, we sat down with Vaughn Caldon, GA instructor and co-founder of Ballstar, a company at the forefront of data analytics in basketball. 

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Fast Break Your Career Change: Players You Need on Your Team


March marks the beginning of the NCAA Men’s College Basketball Tournament, also known as the Month of Madness. The tournament is known for its unpredictable upsets and exciting games, with fans filling out brackets and following the action closely. March Madness is a major sporting event in the United States, with millions of fans tuning in to watch the games on television or streaming online. 

But what if we told you that the concept of March Madness could also be applied to the world of a career change? Basketball teams are usually composed of 12-15 athletes, all of whom share a common goal and work together to achieve it, supporting and trusting one another. 

Just like in basketball, you need a team of people on your side to help you navigate the twists and turns of a career change. Making a career change often means entering a new industry or field, which can be daunting and uncertain. A good support system can provide the emotional and practical support you need, helping you stay motivated, focused, and positive as you pursue your goals.

This article explores the different types of people you need on your team when considering a career change and handy tips and tricks to fast-break your career transition. 

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The Ultimate Guide: Land a Tech Role This Year


Dalona Turner, Partnerships Specialist at General Assembly, recently sat down with career expert and best-selling author Ashley Stahl, to discuss how to pivot into a career in tech. 

Both Dalona and Ashley are career changers themselves, which is important because it’s sometimes hard to discern if advice is rooted in theory or experience. If you’ve been thinking “I need a new job”, “I need a career pivot”, or “is technology a good career path”, here is some career advice that will help you get any job you want. 

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Rising in the Ranks: How One Military Spouse Unlocked Career Mobility From the Homefront


It was 2021, and Michelle Artreche was working at an edtech startup in a marketing role. Although she had a passion for the discipline, she wanted formal training. Michelle wanted a stronger educational foundation so she could take her career to the next level, though she wasn’t sure where to start.

As a military spouse, potential relocation was a fact of life—which meant enrolling in a traditional in-person training program wasn’t really a viable solution. She needed a flexible, career-focused program that could fit her life.

Through a connection on LinkedIn, Michelle heard about The Adecco Group U.S. Foundation Service Scholarship, which awards scholarships to women veterans and military spouses that can be used for courses offered through General Assembly (GA). She took the initiative to apply, landed an award for GA’s Digital Marketing course, and began a new chapter in her tech career story.

Michelle has parlayed her newfound skills into a role where she’s tripled her income—and continues to grow in a career she’s passionate about. She is an incredible example representing the military/spouse community and showing continuous growth as a professional in her field. Read the following interview to learn more about her journey. 

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Still waiting for the “perfect time” to take the next step toward your dream career? 

If you’ve caught us on instagram recently, you may have noticed our take on March Madness – or as we’re calling it, March Radness. Over the next 3 weeks, we’ll be dropping some exciting content and giveaways, and it all starts today. We’re offering a limited-time discount to take your shot and score $500 off an immersive bootcamp* for US residents.

The “perfect time” for a career change may never come, but we think now sounds pretty good, don’t you?


  1. Find your immersive bootcamp
  2. Complete your application
  3. Jump on a call with our admissions team by April 3, 2023
  4. Make sure to mention that you’re “taking your shot” to activate the discount
  5. Enroll and start your course by June 30th, 2023.

Don’t forget to ask admissions about all of our financing options to ensure the Take Your Shot discount is the best one for you. We look forward to helping you through the next phase of your career. 

*Terms and Conditions

  1. Students must be 18 years or older.
  2. Discount eligible for legal residents of the United States only. 
  3. New York residents or students attending live at the NYC campus are not eligible for the discount. 
  4. Discount is applicable only for full-time immersive courses. Part-time courses, On Demand learning or paid workshops, are not eligible for the discount. 
  5. The discount can only be used on one immersive course. 
  6. The discount is not available for those already enrolled in an immersive course, and cannot be applied retroactively.
  7. Prospective students must complete their application and admissions interview by April 3rd, 2023 to be eligible for the discount. 
  8. Prospective students must start their immersive course by June 30th, 2023.
  9. Discount may not be applied to non-refundable registration fee. 

Meet Your Match: Breaking Into the Hospitality Industry in a Tech Role


Novel sights. Magnificent cultures. Unexplored tastes. If you feel you live your best life on vacation, a career in the hospitality industry could provide the flexibility and travel perks you crave—and help you see more of the world sooner rather than later. There is no better environment for a sociable “people person” to make a memorable impact on the lives of countless guests and patrons day after day.  

When we think of hospitality, we may think of a front desk hotel concierge, wait staff, or theme park attendant. But the hospitality industry has become increasingly saturated with job postings for software engineers, data analysts, data scientists, and UX designers amid the digital transformation that’s taken place across all industries over the last decade. 

Take the story of Peter Cho, for instance: he made the move from line cook to software engineer after his restaurant shut down during the COVID-19 crisis. Though he didn’t have a college degree, a four-month software engineering bootcamp taught him how to code and break into a six-figure salary with better security, ambiance, and work/life balance. 

“I’ll never go back to restaurant work because my quality of life is so much better now,” Cho has said. “While I feel challenged at my current job, it feels healthy and more enjoyable, stemming from puzzle-solving rather than being yelled at in a kitchen.” Best of all, he no longer has to worry about job security or work 60 hours to make ends meet.

Continue reading to learn which changes have made hospitality a “tech industry,” and what emerging trends promise plenty of tech work in hospitality for decades to come. 

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Chart Your Course: Which General Assembly Class Is Right for You?


Whether you’re making the leap into a career change, or leveling up your current skill set to land that next promotion, you might be wondering if an online coding bootcamp is right for you. The good news is that General Assembly offers a range of beginner-friendly class formats (from full-time immersives to flexible, part-time schedules), and we have a course that will fit your specific career path and interests. 

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ChatGPT: A Tool, Not an Enemy for Tech Jobs


Have you tried ChatGPT yet?

Open AI’s latest chatbot is gaining people’s attention globally for its human-like responses and sophisticated capabilities. From writing stories and workout plans to essays, code, and more — at first use, it seems like there’s nothing ChatGPT can’t do. 

But what exactly is ChatGPT? And, more importantly, why should you care? 

ChatGPT is a natural language processing software that launched in December 2022. It’s a chatbot that answers your questions in real-time based on a huge pool of internet data and other sources. 

As natural language processing software becomes increasingly prevalent in life and at work, it will impact the way we operate. While you don’t need to worry about AI robots taking over any time soon, you do need to stay on top of these tech advancements and adapt as needed. 

With a proper understanding of their capabilities, AI tools won’t be a threat to you. They’ll be an aid. In this article, we’ll explore why ChatGPT is a helpful tool for people working in tech, how it can enhance productivity, and the soft skills that are more important than ever. 

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Celebrating International Women’s Day For Tech Week 2023


The tech industry is a dynamic sector that encompasses a wide range of businesses and innovations, from software and app development to artificial intelligence and robotics. With its rapid growth, building a more diverse and equal industry has become more complex but more important than ever before.

Traditionally, the tech world has been a male-dominated space and this has resulted in a significant gender gap across different tech fields. While much progress has been made in recent years, there is still an obvious disparity. Today, women make up less than a third of the world’s workforce in technology-related fields. The recent tech layoffs have also been devastating, with the research indicating that 69.2% of those laid off were women.

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Top 5 Industries Hiring UX Designers: Where to Find Your Next Career Opportunity


There are two narratives dominating hiring right now. The first (and much louder) narrative is that tech workers are being laid off right and left. From the headlines, it’s easy to assume that new designers can’t compete for the few UX design jobs that exist.

The quieter discourse is that the labor market is stable, and growing at a healthy (albeit slower) pace. Let’s look at what the evidence says.

If you’re looking for entry-level UX designer jobs, there are lots of reasons for optimism. However, look beyond tech and software companies to deepen your pool of potential employers. Companies in diverse industries are hiring UX designers and you might miss out on your dream job if you only look at tech startups.

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