Lara Daniel

Growth Marketing Director, Medcan

Toronto

Lara Daniel is the Director of Growth Marketing at Medcan. Prior to this, Lara was the Client Engagement Engineering Director at Sun Life, where she was responsible for providing cutting edge digital marketing experiences across the Sun Life client, lead and prospect segments. She was also the Senior Manager, Inbound Marketing at BDO Canada, where she was responsible for building their demand generation, digital marketing and MarTech strategy and campaigns. Lara is an expert in setting the vision for and building digital marketing campaigns and MarTech engines. Lara is also a Board Director for Renascent Canada, a not for profit national leader in addiction treatment a member of Women for Humane Canada. She is passionate about harnessing demand generation and digital marketing best practice through experience in the professional services, technology and not for profit space.

In her spare time Lara is an avid soccer player and is relearning the piano.