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You have a great product idea and a hunch about what people will want. Now it’s time to test and refine your ideas. Designer and entrepreneur Rachel Derkits-Gelman will give you tools and methods to conduct user research, turn observations into actionable insights, and define the basic value proposition and core feature set of your minimum viable product.
Rachel is the Co-Founder of Tembow. Rachel was previously a Human Factors Specialist at IDEO, where she was the lead researcher on brand strategy, retail strategy, digital strategy, product development & experience design.