Build out your designer’s toolkit in a global hub of culture and design. Through visual and user experience design classes in New York City, you’ll learn to harness color psychology, typography, Adobe Photoshop, and more to communicate visually and design user-friendly digital experiences.

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Learn Design in New York City

Full-Time Immersive Courses

Challenge yourself and change your career with a 10- to 13-week immersive learning experience.

Part-Time Courses

Enhance your professional potential. Learn in-demand skills in evening, weekend, or 1-week accelerated courses.

Meet Our Expert: Rachel Wendte, User Experience Design Instructor

Rachel Wendte

How would you define user experience design in three sentences?

GA instructor Rachel Wendte says, "User experience design is an exercise in functional empathy. We no longer just interact with a service or product, we experience it. As designers, we aim to make it as pleasant and intuitive as possible."

Companies Hiring Our Graduates

Graduates of our User Experience Design Immersive in New York City get hired at great companies of all sizes, including those below. Our all-star career coaches support students in their job search, whether upskilling or breaking into the design industry.

Meet Some of Our Experts

General Assembly’s instructors are top professionals representing today’s leading New York City-area companies.

Sarah Balta

Sarah Balta

User Experience Design Instructor

Vincent Brathwaite

Vincent Brathwaite

Visual Design and User Experience Design Immersive Instructor

Joe Formica

Joe Formica

User Experience Design Instructor

Tyler Hartrich

Tyler Hartrich

User Experience Design Immersive Instructor

Dan Revitte

Dan Revitte

Design Bootcamp Instructor

Ashley Treni

Ashley Treni

User Experience Design Instructor

Have Questions?

Our Admissions team is available to answer questions about our courses and how they can help you reach your goals.

Related Design Resources

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How to Ace Your Design Interview

You’ve polished your portfolio. You’ve got the interview. Now, go in prepared to impress the team — whether it’s a potential peer or the head of design. In partnership with InVision, the world’s leading product design platform, we’ve asked leaders at Nelson Cash, thoughtbot, The UX Notebook, GA, and more to share their do's and don’ts so you can ace your design interview.

Boy With Binoculars

Push for a Point of View

Good design is all about having a clear purpose. It’s about having a strong point of view—even if you might ruffle some feathers along the way. I chatted with people who have a strong point of view in their design — people from Google, Airbnb, Slack, Dropbox, and more. I wanted to peek inside their noggins to see what drives their decisions and informs their designs. Below are a few things I learned.

Author With Mother

UX Design Tips From Mom

After completing my User Experience Design Immersive course at General Assembly’s Singapore campus, I tried to explain to my 90-year-old mother what I had been studying. I got schooled, instead. I explained to her the definition of UX design, and Mom proceeded to demonstrate her understanding by walking me through her use of UX strategies in everyday life.

UX Wheel

Don’t Frustrate Users With Gaps in Your Product Experience

We’ve all experienced pain points when really good software doesn’t equate a really good experience. All too often, there’s a breakdown that occurs outside product screens, when a product or process hits the reality of the human experience or a user fails. These points of friction are frustrating to users and jeopardize your businesses. I call these gaps mode-shift friction, and it’s essential to resolve them wherever possible.