Marketing skills are indispensable. Companies of all kinds rely on individuals with marketing savvy to deliver the right message, to the right audience, at the right time. And, when you know how to drive this type of online business growth, career advancement follows.
This dynamic field combines paid advertising, social media, emails, and shareable content to build buzzworthy brands. Any business looking to successfully engage audiences and drive sales via online channels has to pinpoint a customized strategy to stand out in a crowded digital space. That’s why talent who can leverage marketing analytics to identify what works — and what doesn’t — are such essential hires.
Why You Should Learn Digital Marketing
Why choose digital marketing as a career? This versatile skill set can land you a position in today’s fastest-growing industries. From small businesses to Fortune 500 companies, employers need team members who can keep pace with this ever-evolving field — and there simply aren’t enough. Digital marketing job trends reflect this: In the past five years, the demand for related skills has more than doubled, and there was a 145% increase in digital marketing roles between 2011 and 2015.
Where to Learn Digital Marketing
If you’re wondering how to learn digital marketing, you’ve got options. Along with evening and weekend digital marketing classes, General Assembly offers expert-led digital marketing courses both online and at its campuses around the world. All offer the chance to learn alongside a thriving communities of students, alumni, thought leaders, and entrepreneurs. Connect with our admissions team to find the digital marketing course that’s right for you.
Our Admissions team is available to answer questions about our courses and how they can help you reach your goals.