Stephanie is a Digital Strategist for VICE Australia. She spends her time sifting through data in order to understand the millennial audience, optimise campaigns, and drive engagement with the VICE brand. In her past life, she was a senior digital marketer for Reactive (Accenture Interactive), and digital producer for Sneakerboy.
She's a nerd who is always on call to answer weird SEO questions or find out what makes millennials tick (did you know that 35% of us are not 100% straight? Or that 'spicy food challenges' = high social engagement? Now you do).
In this session, she'll be discussing the way that VICE approaches brands and branded content, and how to get the most out of your next campaign.
Career Conversations: Marketing In The Digital Age
Considering a career as a Digital Marketer? Join us to hear from a panel of experts and find out if this might be the right career for you!